About the Book

  • Do you need to improve R&D productivity?
  • Do you need to streamline and simplify compliance and your quality system?
  • Do you need more business flexibility and a better bottom line?

The answer is in the Get to Market Now! book and its presentation of a 21st century new medicinal product development framework, from discovery and preclinical, through market approval and postmarket monitoring.

The framework is straightforward, immediately effective, and can be customized to any pharmaceutical, biotechnology, or medical device business.

Get to Market Now! is packed with road-tested tools, tactics, tips, and strategies to help you speed time to market, boost your compliance with FDA regulations and quality system requirements, and begin to increase your operating efficiency and bottom line.

View the Get to Market Now! table of contents.

Read a sample chapter.

Check out an interview with the author.

Download the to-do lists and two templates.

Watch four mini-tutorials on subjects in the book.

See what others have said about the book and its framework.

Get all the reference materials from each chapter (plus a few bonuses).

Buy Get to Market Now! online.

Obtain the recorded compliance seminars cited in Get to Market Now!

Request the author speak to your organization or event.

Get to Market Now! was written by John Avellanet after years of helping clients who had been overwhelmed by conflicting and confusing information at conferences and online.  Following a speech at the National Institutes of Health in early 2009 on the future of the new medicine landscape, Mr. Avellanet was approached by Logos Press about writing a book sharing his insights and experiences.

Developing new medicines in today’s business environment is more challenging than ever.  But the secret to success isn’t longer hours, more SOPs, or cutting staff; it’s taking the 20th century new medicinal product framework and revising it for the 21st century.  The 120 strategies and tactics in Get to Market Now! will give you more success than you ever thought possible.

Inside Get to Market Now! you’ll find:

  • 25 figures, diagrams and tables
  • 15 different checklists and templates to ease implementation
  • 113 specific tactics to strengthen compliance and R&D productivity
  • 7 overarching strategies to ensure long-term value and success
  • 16 real-world examples and case studies

And all with insightful analysis blending explanation, practicality, experience, and jargon-free business language.